-First plant the idea of long distance transport in their head. Get them to buy a car and get used to it. Remove the vehicle, introduce the mass commuting trains and busses, let them have it for a while and then arrange a marathon.
-It's beautiful. And they have them all around the world like democracy came to the Middle East and worked. But the best part is, they have to pay for it and it costs more than a subway ticket!
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